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8:40 AM

8:40 AM

PERSONAL BRANDING IDENTITY

PERSONAL BRANDING IDENTITY

This is my personal branding identity—an exploration of my visual style and the language in which I communicate my style to those who interact with me and my work.

This is my personal branding identity—an exploration of my visual style and the language in which I communicate my style to those who interact with me and my work.

This is my personal branding identity—an exploration of my visual style and the language in which I communicate my style to those who interact with me and my work.

This is my personal branding identity—an exploration of my visual style and the language in which I communicate my style to those who interact with me and my work.

Category

PERSONAL DESIGN

Year

2025

STRENGTHS

BRANDING + PRINT COLLATERAL

THE PROJECT

THE PROJECT

Crafting a personal visual identity is essential to be able to communicate to prospective clients, employers, and collaborators how I approach design. This identity is representative of me as a person with a unique set of inspirations and an outward reflection of my personality and design proclivities.

Crafting a personal visual identity is essential to be able to communicate to prospective clients, employers, and collaborators how I approach design. This identity is representative of me as a person with a unique set of inspirations and an outward reflection of my personality and design proclivities.

Crafting a personal visual identity is essential to be able to communicate to prospective clients, employers, and collaborators how I approach design. This identity is representative of me as a person with a unique set of inspirations and an outward reflection of my personality and design proclivities.

THE PROJECT

Crafting a personal visual identity is essential to be able to communicate to prospective clients, employers, and collaborators how I approach design. This identity is representative of me as a person with a unique set of inspirations and an outward reflection of my personality and design proclivities.

THE APPROACH

THE APPROACH

I wanted to create a seamless and complete visual brand that effectively communicated who I am as a person and designer, but also how those stylings translate into my overall designs. After many iterations of this identity, I arrived at a style that takes its inspiration directly from a more base characteristic of mine outside of design. I've always written in all capitals and I always opt for "+" as opposed to an ampersand.

I wanted to create a seamless and complete visual brand that effectively communicated who I am as a person and designer, but also how those stylings translate into my overall designs. After many iterations of this identity, I arrived at a style that takes its inspiration directly from a more base characteristic of mine outside of design. I've always written in all capitals and I always opt for "+" as opposed to an ampersand.

I wanted to create a seamless and complete visual brand that effectively communicated who I am as a person and designer, but also how those stylings translate into my overall designs. After many iterations of this identity, I arrived at a style that takes its inspiration directly from a more base characteristic of mine outside of design. I've always written in all capitals and I always opt for "+" as opposed to an ampersand.

THE APPROACH

I wanted to create a seamless and complete visual brand that effectively communicated who I am as a person and designer, but also how those stylings translate into my overall designs. After many iterations of this identity, I arrived at a style that takes its inspiration directly from a more base characteristic of mine outside of design. I've always written in all capitals and I always opt for "+" as opposed to an ampersand.

THE GOAL

THE GOAL

Creating a complete identity that encapsulates my entire digital and social presences as well as the physical media needed to present myself in person. A complete suite from a website and social media to business cards and resumes.

Creating a complete identity that encapsulates my entire digital and social presences as well as the physical media needed to present myself in person. A complete suite from a website and social media to business cards and resumes.

Creating a complete identity that encapsulates my entire digital and social presences as well as the physical media needed to present myself in person. A complete suite from a website and social media to business cards and resumes.

THE GOAL

Creating a complete identity that encapsulates my entire digital and social presences as well as the physical media needed to present myself in person. A complete suite from a website and social media to business cards and resumes.

©2025 JACOB ALEXANDER

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©2025 JACOB ALEXANDER

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©2025 JACOB ALEXANDER

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©2025 JACOB ALEXANDER

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