NETFLIX
NETFLIX
ONE PIECE S2
GLOBAL ASSET PACK
Events & Activations
Film & Television
Year
2026
Disciplines
Digital Design
Graphic Direction
Large Format Graphics
Print Design
Small Format Graphics
ADDITIONAL CREDITS
Leanne Kriz
(Creative Direction)
Leah Bradley
(Design Lead)
Ryan Leegate
(3D & Spatial Design)
Read More
Designed and developed a comprehensive global asset pack for Netflix's One Piece Season 2 premiere national launch events. Produced a wide range of creative assets spanning presentation deck design, large-format environmental graphics—including photo walls and bus shelter posters—as well as small-format branded collateral, signage, and wayfinding materials to deliver a consistent guest experience. Extended the campaign into digital channels by designing social media graphics, digital invitations, and interactive trivia slides, ensuring a unified brand presence across both physical and digital event experiences.
THE PROJECT
To celebrate the premiere of One Piece Season 2, Netflix launched a nationwide series of immersive fan events supported by a global asset pack designed for seamless adaptation across markets. The campaign brought the world of One Piece to life through cohesive branding across environmental graphics, event collateral, and digital content, delivering a unified experience for fans both in person and online.
THE APPROACH
My approach was to create an experience that felt exciting and memorable from the moment guests arrived, making sure every design element reflected the energy and personality of One Piece. I focused on the details and a cohesive visual style that carried through every piece of the event, helping bring the world of the series to life in a way that felt fun, immersive, and authentic.
THE GOAL
My goal was to support the creative vision while contributing thoughtful, high-quality designs that felt cohesive across the entire event experience. I aimed to create work that was both visually engaging and true to the One Piece brand, while collaborating closely with the team and growing through each stage of the project.
Designed and developed a comprehensive global asset pack for Netflix's One Piece Season 2 premiere national launch events. Produced a wide range of creative assets spanning presentation deck design, large-format environmental graphics—including photo walls and bus shelter posters—as well as small-format branded collateral, signage, and wayfinding materials to deliver a consistent guest experience. Extended the campaign into digital channels by designing social media graphics, digital invitations, and interactive trivia slides, ensuring a unified brand presence across both physical and digital event experiences.
THE PROJECT
To celebrate the premiere of One Piece Season 2, Netflix launched a nationwide series of immersive fan events supported by a global asset pack designed for seamless adaptation across markets. The campaign brought the world of One Piece to life through cohesive branding across environmental graphics, event collateral, and digital content, delivering a unified experience for fans both in person and online.
THE APPROACH
My approach was to create an experience that felt exciting and memorable from the moment guests arrived, making sure every design element reflected the energy and personality of One Piece. I focused on the details and a cohesive visual style that carried through every piece of the event, helping bring the world of the series to life in a way that felt fun, immersive, and authentic.
THE GOAL
My goal was to support the creative vision while contributing thoughtful, high-quality designs that felt cohesive across the entire event experience. I aimed to create work that was both visually engaging and true to the One Piece brand, while collaborating closely with the team and growing through each stage of the project.
